CASE STUDIES

I have verifiable proof of my craft across tech, content, and marketing. Have a sneak peek into my work below...

GMB Enhancement (Carbon360 + Dunlop Tyres | Nigeria, Zambia, Malawi)
  • Enhanced and standardised 3 Google Business Profiles to win more visibility on Search and Maps and convert more high-intent local traffic.

  • Strengthened trust signals by improving business info, services, photos, and updates, supporting a 4.9/5 Google rating and a brand positioned around 50K+ happy customers.

  • Impact: more calls, direction requests, website clicks, and walk-ins from “near me” and service searches.

Ranking #1 on Google and AI Search
  • Delivered Page 1, #1 visibility for buyer-intent searches, including:

    • Best tyres in Nigeria

    • Best Chinese tyres in Nigeria

    • Best engine oil

    • Car care in Lagos

    • Bosche Battery

  • Impact: more qualified traffic from people ready to buy, plus stronger brand authority in search results.

Screenshot of a content calendar with SEO keywords highlighted and engagement metrics.
Screenshot of a content calendar with SEO keywords highlighted and engagement metrics.
  • Executed the campaign end-to-end to win price-sensitive buyers and outperform market pricing narratives.

  • Led the short-video promo series from creative direction and scripting to shoot supervision and final edit.

  • Impact: increased enquiries and conversions, contributing to up to 26% sales uplift and stronger purchase intent during the campaign window.

Beat the Price Campaign (Carbon365 | Nigeria + Malawi)

★★★★

-> Raised Sales by 15%

★★★★

-> Rank #1 on Google and AI

-> Boosted Sales by 30%

★★★★

K-Kleen Sneakers Campaign

  • Created social-first videos built for TikTok/Facebook style reach, attention, and action.

  • Revamped and audited the website to improve clarity, speed, and conversion flow for bookings and orders.

  • Impact: improved awareness, engagement, and inbound leads from content, plus a cleaner customer journey from video to checkout/message.

Graph illustrating a steady increase in organic traffic over six months.
Graph illustrating a steady increase in organic traffic over six months.
Snapshot of keyword ranking improvements on Google Search Console dashboard.
Snapshot of keyword ranking improvements on Google Search Console dashboard.

★★★★

-> Boosted Sales by 45%

Victor is very good at what he does, very talented, disciplined, refined and committed professional, great to work with him at anytime

Engr. Ukpen Ushie

★★★★★